Citrine Media was founded in 2009 by Cheryl Kremkow, who has more than 25 years experience telling compelling jewelry stories to consumers, retailers and manufacturers. With experience as the editor-in-chief of Modern Jeweler, Lustre, and Jewellery News Asia magazines, she has also been the vice-president of content for three jewelry e-commerce start-ups.

Her popular jewelry blog gemobsessed.com attracts an international audience of jewelry collectors, designers, and retailers. Citrine Media helps brands develop a differentiated positioning and voice and to use emerging technologies to have authentic consumer conversations.